The Art of Publishing

What’s Included in
The Art of Publishing Course:

I’ve created the Art of Publishing to help you take your creative business to the next level. Here’s a snapshot of what you will learn throughout this online course:

• How to create a series and test group of images. Choosing a body of work that is best.
• How to plan your year for production.
• The pros and cons of limited edition prints vs. open edition prints.
• How to scan and archive your work and preserve your assets for life.
• How to build assets and invest in your art that goes to work for you and your family while bringing revenue over the course of your whole life.
• How to set prices and tiers of products that meet the needs and wants of your collectors.
• What products to print and why.
• Where to get your art manufactured, printed, and fulfilled to your customer.
• How to sell online through your store.
• How to generate re-occurring sales and love on your collector base.
• How to add continuity to your branding and sales.
• How to find hidden sources of extra income.
• How to forecast your sales and your yearly possible earnings based on the tiers of your product offering.
• How to tell stories online through your products.
• Sales techniques on selling online.
• How to build your online email list and a solid collector base.
• How to leverage social media to be powerful strategies for your images to be seen and discovered.
• How to leverage and integrate social media to help sell and promote your products.
• How to get your products automated to your customers without having to print, ship, and fulfill to your customers. Basically, you’ll learn how to make revenue without touching a thing.
• How to manage and scale your business based on the ebbs and flows of your business volume.